According to the latest report by IMARC Group, titled “Energy Drinks Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026,” the global energy drinks market size reached US$ 63.0 Billion in 2020. Looking forward, the market is projected to reach a value of US$ 96.2 Billion by 2026, expanding at a CAGR of around 7.30% during the forecast period (2021-2026). Energy drinks comprise sports drinks, carbonated drinks, beverage concentrates, fruit and vegetable juices, and ready-to-drink beverages. They represent one of the most popular dietary supplements made using stimulants, such as caffeine, sugar, taurine, ginseng, guarana, vitamins, Yohimbe, carnitine, bitter orange, and glucuronolactone. They assist in increasing energy and improving mental alertness and physical performance. As a result, their demand is escalating across the globe, especially among young adults.
We are regularly tracking the
direct effect of COVID-19 on the market, along with the indirect influence of associated
industries. These observations will be integrated into the report.
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Global Energy Drinks Market
Trends:
Due to rapid urbanization,
inflating income levels, and the rising consumption of fast food, there is an
increase in the prevalence of lifestyle diseases around the world.
Consequently, a significant number of individuals are adopting fitness
activities, which, in turn, is strengthening the demand for energy drinks.
Additionally, the growing health consciousness among people worldwide is
positively influencing the sales of functional beverages. This, along with the
easy availability of ready-to-drink beverages via online platforms, is
impelling the market growth. Moreover, numerous market players are launching
product variants made using natural, plant-based ingredients. They are also
coming up with energy drinks in exotic flavors to expand their product
portfolio. Besides this, they are investing in promotional campaigns like
celebrity endorsements through social media platforms to expand their existing
consumer base.
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List of Figure: https://www.imarcgroup.com/energy-drinks-market
Competitive Landscape with Key
players:
The competitive landscape of the market has been studied in the
report with the detailed profiles of the key players operating in the market.
- Amway
- AriZona
Beverages USA
- Campbell
Soup Company
- Living
Essentials Marketing LLC
- Metta
Beverage Corp.
- Monster
Energy Company
- National
Beverage Corp.
- PepsiCo
- Red
Bull GmbH
- Suntory
Holdings Limited
- Taisho
Pharmaceutical Co. Ltd
Energy Drinks Market
Segmentation:
Breakup by Type:
- Alcoholic
- Non-Alcoholic
Breakup by End User:
- Kids
- Adults
- Teenagers
Breakup by Distribution
Channel:
- Supermarkets
and Hypermarkets
- Speciality
Stores
- Convenience
Stores
- Online
Stores
- Others
Breakup by Region:
- North
America (United States, Canada)
- Europe
(Germany, France, United Kingdom, Italy, Spain, Others)
- Asia
Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
- Latin
America (Brazil, Mexico, Others)
- Middle
East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Other)
- Market Performance
(2015-2020)
- Market Outlook
(2021-2026)
- COVID-19 Impact on the
Market
- Porter’s Five Forces
Analysis
- Historical, Current
and Future Market Trends
- Market Drivers and
Success Factors
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Market forecasts and industry analysis for biotechnology, advanced materials,
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